Kuta's reputation as one of the world's most laid back and sought after tropical holiday destinations originated in the 70's with friendly, family-run losmens (guest house). Two decades later at Adhi Dharma Cottages, the unique Kuta style which enticed the first visitors to the island still lives. The surf break of Kuta's magnificent white sandy beach is a magnet to surfers, young and old and the inimitable charm of the Balinese is undiminished by the colorful nightlife and bargain shopping that Kuta now offers.